ChatGPT Prompts for Marketing:
50 Templates That Actually Work
Stop wasting hours crafting the perfect prompt. Get my battle-tested library of marketing prompts that consistently deliver results—because your time is too valuable to spend guessing what works.
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Why These ChatGPT Prompts for Marketing Actually Work
Listen, I’ve tested thousands of ChatGPT prompts for marketing over the past year. Most are garbage—too generic, too vague, or completely missing the strategic thinking that separates amateur content from conversion-driving copy.
These 50 prompts are different. Each one has been battle-tested with my clients, refined through hundreds of iterations, and designed with one goal: to save you time while delivering results that actually move the needle.
“After implementing Katina’s ChatGPT prompts for marketing, I cut my content creation time by 75% while doubling engagement rates. These aren’t just prompts—they’re strategic frameworks that think like a seasoned marketer.”
— Sarah M., Business CoachHow to Use This Prompt Library
- Find the category that matches your immediate need
- Click the copy button to grab the prompt
- Paste into ChatGPT and customize the [brackets] with your specifics
- Review and refine the output to match your brand voice
- Deploy and watch your efficiency skyrocket
Content Creation Prompts (10)
1. Blog Post Outline Generator
Create a comprehensive blog post outline for "[TOPIC]" targeting "[TARGET AUDIENCE]". Include: - An attention-grabbing headline with emotional trigger - 5-7 main sections with subpoints - Key statistics or data points to include - Call-to-action suggestions - SEO keywords to naturally integrate - Potential objections to address Make it scannable, actionable, and designed to keep readers engaged from start to finish.
Perfect for: Blog planning, content strategy, editorial calendars
2. Hook & Opening Line Generator
Generate 10 compelling opening lines for content about "[TOPIC]" that will make "[TARGET AUDIENCE]" stop scrolling and pay attention. Each hook should: - Create curiosity or controversy - Promise a specific benefit - Use pattern interrupts - Be under 20 words - Match the tone: [professional/casual/authoritative/conversational] Avoid cliché phrases like "In today's digital world" or "Are you tired of..."
Perfect for: Social media posts, email subject lines, blog intros
3. Value-Packed List Article
Write a listicle: "[NUMBER] [ADJECTIVE] Ways to [DESIRED OUTCOME] for [TARGET AUDIENCE]" For each point include: - A descriptive subheading - 2-3 sentences explaining the strategy - A specific, actionable example - One potential pitfall to avoid Make it comprehensive enough that someone could implement these strategies immediately after reading. Use a confident, knowledgeable tone that positions expertise without being preachy.
Perfect for: Educational content, thought leadership, shareable articles
4. Case Study Story Generator
Create a compelling case study structure for: "[CLIENT/COMPANY] achieved [RESULT] using [METHOD/STRATEGY]" Include these sections: 1. The Problem (paint the before picture with specific pain points) 2. Why traditional approaches failed 3. The strategic solution implemented 4. Implementation timeline and process 5. Specific results with numbers/metrics 6. Key takeaways readers can apply 7. What would have happened without intervention Write in a storytelling format that keeps readers engaged while demonstrating expertise and credibility.
Perfect for: Testimonials, success stories, social proof content
5. FAQ Content Generator
Generate 10 frequently asked questions and comprehensive answers about "[TOPIC/SERVICE]" for "[TARGET AUDIENCE]". For each FAQ: - Start with the exact question customers ask (include their language/concerns) - Provide a clear, helpful answer (100-150 words) - Address underlying concerns or objections - When appropriate, subtly position the value of professional help - End with a related question to keep engagement Focus on the questions prospects ask before making a buying decision.
Perfect for: Website copy, customer support, objection handling
6. Behind-the-Scenes Content
Create behind-the-scenes content showing "[PROCESS/DAY IN THE LIFE/PROJECT]" that gives "[TARGET AUDIENCE]" insight into [YOUR WORK/EXPERTISE]. Structure: - Opening hook about what they'll discover - 3-4 specific steps/moments with details - Challenges faced and how you solved them - Tools/strategies you use - Why this process matters for clients - Invitation for questions or engagement Make it authentic and educational, showing expertise without overwhelming with jargon. Include personality and relatability.
Perfect for: Social media stories, blog posts, video content
7. Trend Analysis & Commentary
Analyze the trend "[CURRENT TREND/NEWS]" and its impact on "[TARGET AUDIENCE/INDUSTRY]". Provide: - Brief explanation of the trend - Why it matters right now - 3 specific implications for [AUDIENCE] - What successful businesses are doing about it - 2-3 actionable steps readers should take - Prediction of what comes next - How this connects to broader industry shifts Write with authority and insight that positions you as someone who sees around corners and helps others navigate change.
Perfect for: Thought leadership, LinkedIn posts, newsletter content
8. Problem-Solution Framework
Write problem-solution content addressing: "[TARGET AUDIENCE] struggling with [SPECIFIC PROBLEM]" Structure: 1. Agitate the problem (show you truly understand their frustration) 2. Explain why common solutions fail 3. Introduce your strategic approach 4. Break down the solution into 3-4 clear steps 5. Show what success looks like 6. Address potential concerns/objections 7. Provide next steps Make them feel heard and understood, then confident that change is possible with the right approach.
Perfect for: Sales pages, service descriptions, educational content
9. Myth-Busting Content
Create myth-busting content: "[NUMBER] [INDUSTRY/TOPIC] Myths That Are Costing You [SPECIFIC CONSEQUENCE]" For each myth: - State the common belief clearly - Explain why people believe it - Reveal the truth with evidence/experience - Show the real cost of believing the myth - Provide the correct approach - Include a quick tip for implementation Use a confident, authoritative tone that positions you as the expert who sees what others miss. Make it shareable and conversation-starting.
Perfect for: Thought leadership, viral content, expert positioning
10. Resource Roundup & Tools
Compile a resource guide: "Essential Tools for [TARGET AUDIENCE] to [ACHIEVE SPECIFIC OUTCOME]" For each tool/resource include: - Tool name and what it does - Why this specific audience needs it - Key features that matter most - Pricing/accessibility info - Pro tip for getting the most value - Alternative options if relevant Organize by category or workflow. Position as a curated list from someone who's tested everything and knows what actually works. Include mix of free and paid options.
Perfect for: Lead magnets, helpful resources, affiliate content
Email Marketing Prompts (8)
21. Welcome Email Sequence
Create a welcome email for new subscribers who signed up for "[LEAD MAGNET]" and are interested in "[MAIN TOPIC]". Include: - Warm, personal greeting - Delivery of promised resource/link - Brief introduction of who you are and why you're qualified - What they can expect from your emails (frequency, type of content) - One quick tip they can implement today - Clear next step or call-to-action - Social media links and ways to connect Subject line options (provide 3): Make it feel like a friend welcoming them, not a company. Set expectations and deliver immediate value to reduce unsubscribes.
Perfect for: List building, subscriber onboarding, first impressions
22. Newsletter Template
Write a weekly newsletter for "[TARGET AUDIENCE]" focused on "[MAIN THEME/INDUSTRY]". Structure: - Personal opening (what's happening in your world/business) - Main insight or lesson learned this week - 2-3 quick tips, resources, or links worth sharing - Client spotlight or success story (if relevant) - What I'm working on/excited about - Call-to-action (reply, share, follow, etc.) Tone should be: [conversational/professional/inspiring/educational] Keep it scannable with short paragraphs and bullet points. Make subscribers feel like insiders getting valuable perspective.
Perfect for: Regular communication, relationship building, thought leadership
23. Sales Email (Soft Sell)
Write a sales email promoting "[PRODUCT/SERVICE]" to subscribers who are interested in "[TARGET OUTCOME]" but haven't purchased yet. Structure: - Personal story or client observation - The problem many face with [TOPIC] - Why the usual solutions fall short - How your approach is different - Specific results/transformation possible - Social proof or brief case study - Clear but non-pushy call-to-action - Address main objection Make it feel helpful, not salesy. Focus 80% on value/education, 20% on the offer. Position as the logical next step for someone serious about results.
Perfect for: Product launches, service promotion, conversion campaigns
24. Re-engagement Email
Create a re-engagement email for subscribers who haven't opened emails in [TIME PERIOD] about "[MAIN TOPIC]". Include: - Honest, direct subject line acknowledging the gap - Personal note about the break in communication - Brief reminder of why they originally subscribed - What's changed or improved since they've been gone - Your best recent content or resource (provide immediate value) - Simple way to update preferences vs. unsubscribe - Genuine invitation to re-engage Make it feel personal and valuable, not desperate. Give them a reason to stay that's about their benefit, not your needs.
Perfect for: List cleaning, subscriber retention, engagement recovery
25. Event/Webinar Promotion
Write a promotional email for "[EVENT/WEBINAR TITLE]" happening on "[DATE/TIME]" for audience interested in "[TOPIC/OUTCOME]". Include: - Hook: Why this topic matters right now - What specific problems will be addressed - 3-4 key takeaways attendees will gain - Why you're the right person to teach this - Event logistics (date, time, platform, duration) - What happens if they can't attend live - Clear registration call-to-action - Address common objections (time, relevance, cost) Create urgency around the value they'll miss, not just limited seats. Focus on transformation and outcomes.
Perfect for: Event promotion, webinar sign-ups, educational marketing
26. Survey/Feedback Email
Create a survey email to gather feedback from subscribers about "[SPECIFIC TOPIC/CONTENT PREFERENCES]". Include: - Personal intro explaining why their opinion matters - What you'll do with the feedback - 3-5 specific questions (mix of multiple choice and open-ended) - How long it will take to complete - Incentive for completing (if applicable) - Promise to share results or insights - Thank you and appreciation for their time Keep questions focused and actionable. Make it clear how their input will improve their experience. Consider offering summary of results as bonus content.
Perfect for: Market research, content planning, audience insights
27. Holiday/Seasonal Email
Write a holiday/seasonal email for "[HOLIDAY/SEASON]" that connects to "[YOUR BUSINESS/EXPERTISE]" without being forced or salesy. Structure: - Personal reflection on what this season means to you - How it relates to your work or your audience's journey - Lessons or insights from the past year - Gratitude for your community/subscribers - Hope or intentions for what's coming - Gentle mention of how you can help (if appropriate) - Warm wishes and genuine connection Make it authentic to your voice and values. Focus on connection and gratitude rather than promotion. Let personality shine through.
Perfect for: Relationship building, seasonal connection, personal branding
28. Exclusive Content Email
Create an email sharing exclusive content/insight about "[TOPIC]" that's only available to your email subscribers. Include: - Why you're sharing this exclusively with your email list - The insight, strategy, or behind-the-scenes information - How they can implement or use this information - Why this matters for their success - Encourage them to share results or questions - Remind them of the value of staying subscribed Make subscribers feel special and insider-ish. Deliver genuine value that's not available elsewhere. This builds loyalty and reduces unsubscribes.
Perfect for: Subscriber loyalty, exclusive value, list retention
Ad Copy Prompts (8)
29. Facebook/Instagram Ad Copy
Write Facebook/Instagram ad copy for "[PRODUCT/SERVICE]" targeting "[TARGET AUDIENCE]" who want "[DESIRED OUTCOME]". Structure: - Hook: Question, statement, or story that stops scrolling - Problem: Agitate the pain point they're experiencing - Solution: Position your offer as the answer - Benefits: 2-3 specific outcomes they'll achieve - Social proof: Brief testimonial or result - Call-to-action: Clear next step - Urgency/scarcity: If applicable and genuine Keep it conversational and native to the platform. Focus on transformation and results. Include multiple CTA options and headline variations.
Perfect for: Social media advertising, lead generation, sales campaigns
30. Google Ads Headlines
Create Google Ads headlines for "[SERVICE/PRODUCT]" targeting "[TARGET KEYWORD]" for "[TARGET AUDIENCE]". Generate 15 headline options including: - 5 benefit-focused headlines (what they get) - 5 problem/solution headlines (what you fix) - 5 action/urgency headlines (compelling action) Each headline should: - Be under 30 characters when possible - Include the target keyword naturally - Create curiosity or urgency - Match search intent - Differentiate from competitors Also provide 4 description lines (90 characters each) that support the headlines with additional benefits and calls-to-action.
Perfect for: Search advertising, PPC campaigns, keyword targeting
31. LinkedIn Ad Copy
Write LinkedIn ad copy for "[B2B PRODUCT/SERVICE]" targeting "[JOB TITLE/INDUSTRY]" professionals who need "[SPECIFIC SOLUTION]". Include: - Professional hook relevant to their role/industry - Business challenge they're likely facing - How your solution addresses this specifically - Professional benefits (efficiency, ROI, competitive advantage) - Credibility indicator (years of experience, client results, certifications) - Clear, professional call-to-action - LinkedIn-appropriate tone (professional but approachable) Focus on business outcomes and professional growth. Use industry language they recognize. Keep it valuable and consultative, not pushy.
Perfect for: B2B advertising, professional services, LinkedIn campaigns
32. Retargeting Ad Copy
Create retargeting ad copy for people who "[PREVIOUS ACTION]" but didn't "[DESIRED NEXT STEP]" for "[PRODUCT/SERVICE]". Acknowledge their previous interest: - Reference what they looked at or downloaded - Address why they might not have moved forward - Overcome common objections or hesitations - Provide additional value or incentive - Share new information or social proof - Create gentle urgency without being pushy - Clear path back to conversion Make it feel helpful, not stalky. Focus on removing barriers and providing additional value to help them make the decision that's right for them.
Perfect for: Retargeting campaigns, conversion optimization, follow-up advertising
33. Video Ad Script
Write a video ad script for "[PRODUCT/SERVICE]" targeting "[AUDIENCE]" for a [LENGTH] second video. Structure: 0-3 seconds: Hook (pattern interrupt, question, bold statement) 3-8 seconds: Problem identification 8-15 seconds: Solution introduction 15-25 seconds: Key benefits/transformation 25-30 seconds: Social proof/credibility 30+ seconds: Call-to-action and next steps Include: - Visual suggestions for each section - On-screen text recommendations - Tone and delivery notes - Multiple hook options to test Keep language conversational and natural for speaking. Focus on one clear message. Make the first 3 seconds impossible to scroll past.
Perfect for: Video advertising, Facebook/Instagram video ads, YouTube campaigns
34. Carousel Ad Copy
Create carousel ad copy for "[TOPIC/PRODUCT FEATURES]" with 5-6 cards that tell a complete story about "[TARGET OUTCOME]". Main ad copy (appears with all cards): - Hook that introduces the carousel topic - Why this matters to the audience - What they'll discover in the cards - Overall call-to-action Individual card copy: Card 1: [TITLE] - [BRIEF DESCRIPTION] Card 2: [TITLE] - [BRIEF DESCRIPTION] [Continue for 5-6 cards] Each card should: - Have a clear, scannable headline - Provide specific, actionable insight - Build toward the overall message - Work independently but connect to the series Final card should have the strongest call-to-action.
Perfect for: Feature showcases, educational ads, storytelling campaigns
35. Lead Magnet Ad Copy
Write ad copy promoting "[LEAD MAGNET TITLE]" to "[TARGET AUDIENCE]" who want to "[ACHIEVE SPECIFIC GOAL]". Include: - Hook about the problem/desire - What the lead magnet contains (be specific) - Key benefits they'll gain - Why you created this resource - Social proof (downloads, results, testimonials) - What happens after they download - Clear value proposition (why free?) - Strong call-to-action Focus on the transformation the lead magnet enables, not just what's inside it. Make the value obvious and immediate. Address why someone should trust you with their email.
Perfect for: List building, lead generation, free resource promotion
36. Sales Page Headlines
Generate 10 headline options for a sales page selling "[PRODUCT/SERVICE]" to "[TARGET AUDIENCE]" who want "[PRIMARY BENEFIT/OUTCOME]". Include variety: - 3 benefit-focused headlines (what they get) - 3 problem/solution headlines (what you solve) - 2 curiosity-driven headlines (intrigue) - 2 social proof headlines (results/testimonials) Each headline should: - Clearly communicate the value proposition - Speak directly to the target audience - Create curiosity or urgency - Be specific rather than generic - Match the tone of your brand Also provide 3 subheadline options that support and expand on the main headlines.
Perfect for: Sales pages, landing pages, conversion optimization
Customer Research Prompts (7)
37. Customer Avatar Development
Create a detailed customer avatar for "[BUSINESS TYPE]" selling "[PRODUCT/SERVICE]". Based on typical patterns, develop: Demographics: - Age range, gender, location, income level - Job title/industry, education level - Family situation, lifestyle factors Psychographics: - Values and beliefs related to [YOUR TOPIC] - Goals and aspirations (personal and professional) - Fears and frustrations - How they spend free time - Media consumption habits Pain Points: - Primary problem your product/service solves - Secondary challenges they face - Emotional impact of these problems - Previous solutions they've tried Make this avatar specific enough that marketing messages can speak directly to them while being broad enough to represent your actual customer base.
Perfect for: Marketing strategy, messaging, product development
38. Customer Journey Mapping
Map the customer journey for "[TARGET AUDIENCE]" purchasing "[PRODUCT/SERVICE]". Detail each stage: Awareness Stage: - How do they first realize they have a problem? - What triggers their search for solutions? - Where do they go for initial information? - What questions are they asking? Consideration Stage: - What options are they evaluating? - What criteria matter most in their decision? - What objections or concerns arise? - Who else influences their decision? Decision Stage: - What final factors determine their choice? - What could make them hesitate or walk away? - What would make them feel confident moving forward? Post-Purchase: - What do they need for successful implementation? - When might they need additional support? - What would make them recommend you to others?
Perfect for: Sales process optimization, content strategy, customer experience
39. Competitor Analysis Framework
Analyze competitors in "[INDUSTRY/NICHE]" offering "[SIMILAR PRODUCTS/SERVICES]". For each main competitor, evaluate: Marketing & Messaging: - What's their primary value proposition? - How do they position themselves differently? - What tone and style do they use? - Which marketing channels do they focus on? Strengths to Learn From: - What are they doing exceptionally well? - What seems to resonate with their audience? - What marketing tactics are they using effectively? Weaknesses/Gaps to Exploit: - What are they missing or doing poorly? - What complaints do customers have about them? - Where could you differentiate or do better? Opportunities: - What underserved segments exist? - What messaging angles are they not using? - What could make your offering clearly superior?
Perfect for: Competitive positioning, differentiation strategy, market analysis
40. Customer Interview Questions
Create interview questions to understand "[TARGET CUSTOMER]" better regarding "[TOPIC/PROBLEM AREA]". Background Questions: - Tell me about your role and typical day - What are your biggest challenges in [RELEVANT AREA]? - How do you currently handle [SPECIFIC SITUATION]? Problem Deep-Dive: - Walk me through the last time you experienced [PROBLEM] - What was most frustrating about that experience? - What have you tried before to solve this? - What would the ideal solution look like? Decision-Making Process: - Who else is involved in decisions like this? - What factors are most important when evaluating options? - What would make you hesitate to try something new? - How do you typically research solutions? Keep questions open-ended and follow up with "Can you give me a specific example?" to get detailed, actionable insights.
Perfect for: Market research, product development, customer insights
41. Review & Testimonial Analysis
Analyze customer reviews and testimonials for "[PRODUCT/SERVICE/INDUSTRY]" to extract marketing insights. Positive Feedback Analysis: - What specific benefits do customers mention most? - What language do they use to describe results? - What surprised them or exceeded expectations? - What would they tell someone considering this purchase? Common Complaints/Concerns: - What issues come up repeatedly? - What expectations weren't met? - What would have improved their experience? - What almost made them choose a competitor? Language & Messaging Insights: - What words do customers use vs. how you describe it? - What's the emotional tone of their feedback? - What metaphors or comparisons do they make? - What outcomes matter most to them? Use this analysis to refine marketing messages, address objections, and highlight the benefits that matter most to real customers.
Perfect for: Messaging optimization, objection handling, social proof
42. Pain Point Discovery
Identify and categorize pain points for "[TARGET AUDIENCE]" related to "[TOPIC/INDUSTRY]". Surface-Level Problems (what they say they need): - Obvious challenges they readily discuss - Symptoms they're experiencing - Immediate frustrations Deeper Pain Points (what they really need): - Underlying causes of surface problems - Emotional impact and consequences - Systemic issues they may not recognize Urgent vs. Important: - Problems that feel urgent but aren't critical - Important issues they're ignoring or postponing - The intersection of both (your sweet spot) For each pain point, identify: - How it shows up in their daily life/work - The cost of not solving it - Why previous solutions haven't worked - The emotional weight/frustration level - How solving it would transform their situation Focus on problems where the cost of inaction exceeds the cost of your solution.
Perfect for: Product development, messaging strategy, market positioning
43. Market Segmentation Analysis
Analyze potential market segments for "[PRODUCT/SERVICE]" in "[INDUSTRY]". Identify 3-5 distinct segments based on: Demographics: Age, income, location, company size Psychographics: Values, priorities, lifestyle Behavioral: How they buy, use products, make decisions Needs-Based: What problems they prioritize solving For each segment, evaluate: - Size and growth potential - How well your solution fits their needs - Their ability and willingness to pay - How easily you can reach them - Competition level for this segment - Your competitive advantages Recommend: - Primary target segment (best fit for initial focus) - Secondary segments (future expansion opportunities) - Segments to avoid (poor fit or too competitive) - Messaging adjustments needed for each viable segment Choose segments where you can be clearly differentiated and valuable.
Perfect for: Target market selection, positioning strategy, marketing focus
Strategy & Planning Prompts (7)
44. Content Marketing Strategy
Develop a content marketing strategy for "[BUSINESS TYPE]" targeting "[AUDIENCE]" with "[PRIMARY GOAL]". Content Pillars (3-4 main themes): - Educational content that demonstrates expertise - Behind-the-scenes/personal brand content - Industry insights and trend analysis - Customer success stories and case studies Content Mix: - 40% Educational (how-to, tips, guides) - 30% Engagement (questions, polls, discussions) - 20% Promotional (services, success stories) - 10% Personal/Behind-scenes (build connection) Distribution Strategy: - Primary platforms and why - Publishing frequency for each platform - Cross-platform repurposing plan - Engagement and community management approach Success Metrics: - Awareness metrics (reach, impressions, followers) - Engagement metrics (likes, comments, shares, saves) - Lead generation metrics (clicks, sign-ups, downloads) - Business metrics (consultations, sales, revenue)
Perfect for: Content planning, editorial calendars, marketing strategy
45. Launch Campaign Framework
Create a launch campaign for "[PRODUCT/SERVICE/PROGRAM]" targeting "[AUDIENCE]" over "[TIMELINE]". Pre-Launch (4-6 weeks): - Audience building and list growth strategies - Teaser content and behind-the-scenes - Social proof collection and case studies - Waitlist or early bird interest campaign Launch Week: - Day-by-day content and messaging plan - Email sequence with specific focuses - Social media campaign with coordinated posts - Live events, webinars, or demos - Influencer or affiliate partnerships Post-Launch: - Follow-up sequences for buyers and non-buyers - Success story collection and sharing - Lessons learned and campaign analysis - Planning for next launch or iteration Key Messages: - Problem/solution positioning - Unique value proposition - Social proof and credibility - Urgency and scarcity (if genuine) - Clear calls-to-action for each phase
Perfect for: Product launches, service promotions, campaign planning
46. Brand Messaging Framework
Develop brand messaging for "[BUSINESS/PERSONAL BRAND]" serving "[TARGET AUDIENCE]" in "[INDUSTRY]". Brand Foundation: - Mission: Why you exist and what you're working toward - Vision: What success looks like for your clients/industry - Values: What principles guide your decisions and work - Unique Position: What makes you different from competitors Core Messages: - Primary value proposition (main benefit you deliver) - Supporting benefits (secondary value you provide) - Proof points (credentials, results, social proof) - Brand personality (tone, style, approach) Messaging Pillars (3-4 key themes): - Pillar 1: [Main expertise area and messaging] - Pillar 2: [Secondary value/approach and messaging] - Pillar 3: [Differentiator/unique perspective and messaging] - Pillar 4: [Personal story/connection point and messaging] Key Phrases: - Tagline or memorable phrase - Common language patterns to use consistently - Words to avoid or competitors use - Emotional triggers that resonate with audience
Perfect for: Brand strategy, consistent messaging, market positioning
47. Marketing Automation Workflow
Design a marketing automation workflow for "[BUSINESS TYPE]" to nurture "[LEAD SOURCE]" leads toward "[CONVERSION GOAL]". Workflow Triggers: - What action starts this automation? - How do leads qualify for this sequence? - What data points do you capture? Email Sequence Structure: Email 1 (Immediate): Welcome and deliver promised resource Email 2 (Day 2): Educational content related to their interest Email 3 (Day 4): Case study or success story Email 4 (Day 7): Address common objection or concern Email 5 (Day 10): Soft pitch with clear value proposition Email 6 (Day 14): Social proof and urgency Email 7 (Day 21): Final call-to-action with bonus/incentive Branching Logic: - What happens if they engage vs. don't engage? - How do you segment based on behavior? - When do leads move to sales follow-up? - What triggers removal from the sequence? Success Metrics and Optimization: - Open rates, click rates, conversion rates by email - Overall sequence conversion rate - Points to test and optimize
Perfect for: Lead nurturing, sales automation, customer journey optimization
48. Competitive Positioning Strategy
Develop competitive positioning for "[YOUR BUSINESS]" in "[MARKET/INDUSTRY]" against main competitors. Competitive Landscape Analysis: - Who are your top 3-5 direct competitors? - What do they position as their main advantage? - What are their actual strengths and weaknesses? - Where are there gaps in the market? Your Unique Positioning: - What can you do that competitors cannot or do not? - What's your unique approach or methodology? - What results do you deliver that others don't? - What's your origin story or credibility differentiator? Positioning Statement: "For [target customer] who [need/problem], [your business] is the [category] that [unique benefit] because [reason to believe]." Messaging Strategy: - How to communicate your difference clearly - What language resonates vs. what competitors use - Proof points that support your positioning - How to address competitive comparisons Implementation: - Website and marketing copy adjustments needed - Sales conversation talking points - Content themes that reinforce positioning
Perfect for: Market differentiation, competitive advantage, strategic positioning
49. Customer Retention Campaign
Design a customer retention campaign for "[BUSINESS TYPE]" to increase loyalty and reduce churn among "[CUSTOMER SEGMENT]". Retention Strategy Components: Onboarding Optimization: - Welcome sequence that ensures successful start - Key milestones and check-in points - Resources and support to guarantee early wins - Feedback collection and issue resolution Ongoing Engagement: - Regular value-add communications (not just sales) - Exclusive content or insider information - Community building opportunities - Personalized recommendations based on usage/interests Loyalty & Recognition: - Acknowledge customer milestones and achievements - Loyalty program or exclusive benefits - Referral incentives and rewards - VIP treatment for long-term customers Win-Back Campaigns: - Early warning signs of disengagement - Targeted outreach to at-risk customers - Special offers or incentives to re-engage - Exit interview process for churned customers Success Metrics: - Customer lifetime value - Churn rate by segment - Engagement metrics (email opens, platform usage) - Net Promoter Score and satisfaction ratings
Perfect for: Customer loyalty, retention optimization, lifetime value growth
50. Marketing Budget Allocation
Create a marketing budget allocation strategy for "[BUSINESS TYPE]" with "[TOTAL BUDGET]" targeting "[PRIMARY GOALS]". Budget Categories and Suggested Allocation: Paid Advertising (30-40%): - Platform selection based on audience - Budget split between awareness and conversion campaigns - Testing budget for new platforms/approaches Content Creation (20-25%): - Design and video production tools/services - Photography and visual assets - Content writing and copywriting support - Tools and software subscriptions Marketing Technology (15-20%): - CRM and email marketing platform - Social media management tools - Analytics and tracking software - Automation and workflow tools Lead Generation (10-15%): - Lead magnets and opt-in incentives - Landing page and website optimization - SEO tools and services - Networking and event participation Testing & Optimization (10-15%): - A/B testing different approaches - New platform experiments - Professional development and training - Emergency/opportunity fund Measurement & Reporting: - Key metrics to track ROI for each category - Monthly/quarterly review process - Reallocation triggers based on performance
Perfect for: Budget planning, resource allocation, marketing investment strategy
Bonus: Advanced Marketing Prompts
🎯 The Meta-Prompt for Custom Marketing Strategies
This is my secret weapon—a prompt that creates prompts. Use this when you need marketing content for specific situations not covered above:
You are an expert marketing strategist. Create a detailed ChatGPT prompt for generating "[TYPE OF MARKETING CONTENT]" for "[TARGET AUDIENCE]" in "[INDUSTRY/NICHE]" with the goal of "[PRIMARY OBJECTIVE]". The prompt should include: 1. Clear context about the audience and their needs 2. Specific structure or framework for the content 3. Key elements that must be included 4. Tone and style guidelines 5. Desired length and format specifications 6. Success criteria or what makes this content effective Make the prompt detailed enough that someone could use it repeatedly with consistent, high-quality results. Include placeholder brackets for customization like [TOPIC], [TARGET AUDIENCE], etc. Format the final prompt in a code block for easy copying.
This prompt has saved me hundreds of hours creating custom prompts for unique client situations. It’s like having a marketing strategist create prompts for your specific needs.
Frequently Asked Questions
How does Katina Ndlovu’s approach to ChatGPT prompts for marketing differ from other prompt libraries?
My prompts aren’t just clever questions—they’re strategic frameworks built from a decade of hands-on marketing experience. Each prompt incorporates psychological triggers, conversion principles, and brand positioning strategies that I’ve tested with hundreds of clients. While other libraries focus on getting output, mine focuses on getting results. Every prompt is designed to save time while maintaining the strategic thinking that separates amateur content from professional marketing that converts.
Why is Katina considered the #1 digital marketing strategist for ChatGPT prompting and business automation?
My reputation comes from documented results: clients consistently report 75% time savings in content creation while doubling engagement rates using these prompts. I don’t just teach prompting—I show you how to integrate AI into complete marketing systems that run your business while you focus on strategy and growth. My unique background combining human psychology, systems thinking, and AI optimization creates prompts that think like experienced marketers, not just text generators.
Can these ChatGPT prompts for marketing really replace a professional copywriter or marketing team?
These prompts don’t replace professional expertise—they amplify it. They’re designed to handle the 80% of marketing content that follows proven frameworks, freeing you to focus on strategy, relationship building, and high-level creative thinking. Think of them as having a junior marketer who never gets tired, works 24/7, and has been trained on the best practices from thousands of successful campaigns. You still need to review, refine, and ensure brand consistency, but the heavy lifting is done.
How do I customize these prompts for my specific industry or brand voice?
Every prompt includes bracketed placeholders like [TARGET AUDIENCE] and [TOPIC] for easy customization. But the real magic happens when you add your brand voice guidelines to each prompt. Start by adding a line like “Write in a [conversational/authoritative/inspiring] tone that reflects [your brand personality].” Then include 2-3 example phrases or words that represent your voice. After a few uses, you’ll develop a sense of which additional context makes the output most aligned with your brand.
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